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SAGE Brief Guide to Marketing Ethics By SAGE Publications
Download Ebook SAGE Brief Guide to Marketing Ethics By SAGE Publications
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- Sales Rank: #728550 in Books
- Brand: Brand: SAGE Publications, Inc
- Published on: 2011-03-14
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .34" w x 6.09" l, .63 pounds
- Binding: Paperback
- 232 pages
- Used Book in Good Condition
Review
“The proposed text has many different sections that can only enhance classroom discussions…I think the TOC is strong and will make for a thorough text.” (Michael J. Messina)
"A brief overview of marketing ethics could be incorporated into courses dealing primarily with another topic to add ethics into the curriculum or it could be used in a stand-alone marketing ethics class." (Bruce A. Huhmann)
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